About me

10 second bio...
  • I spend most of my time building and growing products. I like to keep myself busy, always working on different projects.
  • Most of my energy is spent building Graphite, a growht marketing agency and software company.
  • Some things I can geek out on: systems, engineering, productivity, tools, biohacking, and food.
  • I'm a bit of a foodie, my latest obsessions are roman pastas, mexican salsas, and aperitifs.
  • I'm based in the capital of LATAM: Miami 🏝 and I'm originally from Venezuela.

I co-founded Graphite, a growth agency helping some of the world's biggest brands with SEO, Conversion and Content Marketing.

At Graphite, I'm focused on building a next generation product to help companies maximize their content ROI.

Techcrunch Profile

Code for Venezuela

In 2018 I started Code for Venezuela with some of my best friends.

Code for Venezuela is a 501c3 non-profit focused on helping my home country by reverting the brain drain. We  leverage the talend and knowledge venezuelan immigrants to help us build products that help the country.

Our two most notable projects are: Angostura, a data platform that processes thousands of data points to inform humanitarian response; and Curita, a telemedicine platform with 100k+ users/month.

NPR interviewTED TalkAmericas Quarterly


I worked on product and growth at Yummly, where I led product and growth initiatives. Yummly was acquired by Whirlpool in 2017.

Best of 2014 by Apple | TechCrunch Coverage


The way I view the world and approach problems is heavily influenced by my engineering training.

I studied Computer Networks at Politecnico di Torino and Electrical Engineering at the Universidad Simón Bolívar.

Places I've called home

~ Miami ~ 🏝
San Francisco 🌁
Milano 🏰  • Torino 🎓
Caracas ⛰ • San Juan de los Morros 🐣